Finding the right SEO consultant for your business can be hard, but it doesn’t have to be! You don’t have to be the best marketer online to make sure that your business is successful, but you do need to make sure you have someone at the helm of your online marketing strategy who knows how to get your site to the top of the rankings ethically and without employing blackhat tricks. The best thing any business owner can do is to establish their online presence in all the right places, and the right SEO consultant will help!
How Much Experience Do They Have?
When you’re looking for an SEO consultant, you want to make sure they actually have the experience that you need to be successful online. Sure, we all want to give the new guy on the block a chance (and take advantage of the first time customer discount), but do you really want to have to pay for their mistakes and lack of experience with your online reputation? Don’t gamble, make sure you use a seasoned professional who knows how to get the job done the first time!
Satisfied customers are the hallmark of any great marketer, and most will have testimonials or former clients that you can contact to learn more about what they did for their companies. If they can’t provide you with people to talk to, ask for online metrics; how much did sales and page views increase after they provided services? Did they help them establish an online presence in places like LinkedIn, Google Places and other spots online where customers would be able to find them? These are questions you have to ask to make sure you’re dealing with a seasoned professional who can bring your business to the next level online.
Finding the Right SEO consultant
The best SEO consultant is going to have an understanding of what your business, product or service offers and the right way to market it. You’ll be able to talk to former clients, verify their experience and find them online. They’ll answer your questions and help you understand what you need to do find your online customers and keep them.