Web 2.0 is one of the biggest buzzwords online… but what exactly is it? Web 2.0 web design is all about making the internet more interactive; if you used the internet 10 years ago you know it was all about reading content other people created and sifting through information. With the social web, we can interact, meet, discuss and more, all from the comfort of whatever web device you want to use. It’s all about choices, but when you’re a business owner your choices can get a little crazy! Here we’re going to go over everything you need to know about web 2.0 and how you can get the benefits of the social web and reap profits from places you didn’t even know existed!
Why is Web 2.0 Important?
Like mentioned earlier, you have to realise that before web 2.0 came along the internet was like a book everyone could write in. With the rise of social media, we are all able to take part in the internet, no matter what our level of tech savvy is! It democratised the internet in ways that were never imagined before. If you want your website to shoot to the top of the search engines, you’re going to have to give your website a web 2.0 makeover. But what makes a site web 2.0, and what makes it a step in the wrong direction?
What Web 2.0 Design Is
Web 2.0 design is all about being social. You’ll want to have a website that gives the users a chance to interact with you. Widgets that allow people to share your content on Facebook and Reddit, Google+ buttons that help Google look at you that much more favorably; all these things help you have a great handle on the sharing aspect of web 2.0.
Web 2.0 web design doesn’t stop there though! You’re going to also want to look at multimedia experiences; if you have a blog, start incorporating video blogs so people can have a whole other level of dimensionality with their user experience. You want to create more and more layers to the user experience so you can get your readers and visitors really involved with your products and services.
People want to participate, so make sure you sign up and plug your website into social media. Have a Facebook fan page where people can sound off on your products and services, and have twitter accounts so you can share news about your products with the people who actually want to buy your products and services!
Going Web 2.0
If you want to go web 2.0 with your site, you’re going to want a dynamic solution like WordPress to make sure you’re taking full advantage of all the social web options that can help you get a jump start on your competition! We all know that business can be slow to change, and if you can beat them to the punch you’ll have the loyal user base to get ahead!