Website design is one of those necessary evils; you have to have it but you’re not sure what it’s worth or what makes a design great! We know it can be hard when you’ve had a brick and mortar business coming online, but here you’re going to learn everything you need to know to have a successful launch. While this isn’t a complete guide (there’s only so much we can cover in a 500 word blog post) you’ll know a lot more and be better prepared to get your site online. Let’s go!
Why You Need a Website Online
Making the leap from physical to digital can be a little nonsensical, but if you want to stay competitive you’re going to need to make sure your current and future customers can find you online. With a great web design you’ll be able to make sure your business keeps growing year after year, and you’ll also be able to have a whole other level of interaction with your customers. It’s time to make the change!
Getting a Great Website Design
When you’re looking for a great website design, you might be confused by some of the terms. One of the first things you need to do is look at the designer’s previous designs; do you like the way they look, have they worked with companies in the same industry or niche as you? Experience with what works in your field is important, so if you can find a designer who has done work like the kind you need before it’s the most ideal situation. If not, see if they’re up for a challenge, a talented web designer is always up for trying something new!
Website Design Isn’t Just Pictures
A great website design isn’t just pictures, it’s also great clean code that keeps everything working and running smoothly. You’ll want it to be beautiful AND compliant (run one of their reference or sample sites through the W3 schools validator here) and when you know they can write great code, you’ve just found a good designer! You’ll also want to make sure it runs on a CMS like WordPress so you can go back later and add blog posts or update the content without having to hire a programmer to do it for you. While this might seem like the easier option (hiring someone else) it can get really pricey after a while and it’s just not worth it.
Finding a Great Website Design
You can find many different free designs online, but you want yours to be unique and to reflect your company as a whole. A good designer will be abel to work with you to make sure that you’re getting the best design for your industry, as well as a way to make a great impact with your target audience. With the right colours, navigation, layout and content, your website can easily hop to page one on the Google rankings! Click here to find out more about our own design services today.